Bridging the Gap: Marketing Compliance from Both Perspectives
Our State of Marketing Compliance survey uncovered key insights on the perspectives and challenges faced by marketing and compliance professionals at banks and other consumer finance organizations.
Despite robust training, many marketers and compliance professionals have moderate to low confidence in their compliance programs
agree that their organization offers comprehensive compliance training to all stakeholders
65% of marketers and 77% of compliance professionals have moderate to low confidence in their compliance programs
Tedious compliance review processes are creating slowdowns for both teams
Describe their compliance review process as highly collaborative, yet time-consuming
agree that the marketing compliance review process creates bottlenecks in their organization
Manual processes and resources constraints are top challenges for both, but compliance technology can help
Marketers and compliance professionals agree that automated compliance review, approval, and monitoring software can help address their top challenges
PerformLine helps alleviate bottlenecks and streamlining compliance review, approval, and monitoring