Marketing Compliance and Enforcement Actions

1H'25

In just six months, we’ve seen a sharp rise in enforcement actions, billions in penalties, and more scrutiny from state regulators than ever before. Add in shifting priorities at the federal level, and compliance teams are juggling more complexity with fewer clear signals.

This report breaks down what happened in the first half of 2025, where regulators are focusing their efforts, and what trends we’re seeing across the industry. Backed by PerformLine’s monitoring data and expertise, you’ll get the context you need to spot risk sooner, adjust faster, and protect your brand with confidence.